Our speaker was Jose Arellano of SuperSync.
And he pointed out the problem. The music problem. Music files can be all over the place: on several computers, on an iPhone, etc. Or music can be lost. And you might want to avoid re-importing your CDs. You could have more than one iTunes library and you might want to merge libraries together.
Jose had music on different albums, different artists, etc.
Jose configured a remote library. He loaded up the music. The new tracks showed as purple. He could see the music that was not on his computer, he selected songs and synced between two iTunes libraries. Now those tracks were in his iTunes library, showing as green tracks. They are on the external computer and his local computer.
SuperSync has fuzzy logic: you may have an acoustic or mono version, or live version, of a music track. SuperSync would call that a possible duplicate, and lets the user choose.
Jose disconnected the hard drive and connected an iPhone. This causes a problem: when you plug an iPhone into a new computer, it wants to erase the iPhone. You can plug into SuperSync and save the music on the iPhone.
You can sort out data in different ways. You can see what is synchronized: movies, podcasts, books, etc. He had duplicated stuff: two items were exactly the same except one was a bigger size. You can compare such duplicate tracks in SuperSync. In this case, one track was m4a, one was mp3. You can decide which track to keep.
You can set SuperSync to look at specific file types, such as m4a files, or m4b files (audiobook).
People like his wife, his daughter, and Jose have music that is very different. You can access other person's album and get the tracks. You can pick and choose what music you want.
You can merge and and make a master library. You can then transfer everything you bought into the master library. That library gets bigger and bigger. SuperSync gets around some of the different ownership problem, you have access to SuperSync in other account, or in a sharable folder. It is common to plug into an external hard drive.
Hey, I didn't know you really really like ABBA! You can log on to your SuperSync and see what others bought in their library. Several people all have different iTunes accounts and ca see what is in the others library.
You can publish a library to the web and have others access it: a web library. Jose's boss streams his kid's videos.
If you want to download files, you can set up and use SuperSync on both sides. Jose has a son in Colorado and they transfer to both sides. One side needs an externally visible account.
SuperSync can repair. Exclamation points in iTunes aren't exciting. ! means that the pointer is wrong in iTunes. You might point iTunes to a new hard drive, but it might still look in the old hard drive. You may have music in the iTunes folder that is not showing up in iTunes. SuperSync has an analyze and repair library feature.
SuperSync does not make the filename more readable. iTunes might fix that if there is enough metadata, or third party utilities might do it.
You can pick the action you want done. You could even delete all the ! files, but SuperSync can add them back in when you reattach the hard drive containing them. Jose has a laptop with a small SSD drive and he sometimes forgets to connect it, so he rescans when he is on the road.
You can backup. Because no on likes to rip CDs again. And it will check for duplicates.
Syncing = happy families. Stop losing music. No double purchases. Everyone gets the music they want. Make all the libraries the same or keep them unique.
THE FUTURE = THE CLOUD
Some are ready for the cloud, some are not ready.
SuperSync: how will you get all your music on the cloud and not have a bunch of Let It Be songs mixed up? You want to get the libraries ready to sync. Use SuperSync to do that. iCloud integration is coming in three months or so.
iCloud music match will let you redownload a good copy of a crappy original track.
SuperSync does not like to do things totally automatic, that can be scary.
Cost: $29, you get 5 copies. Works on Mac and Windows. Unlimited devices (hard drives, iphones/ipads/ipods).
OS requirement: goes back to Mac 10.4. The reality is it goes back the last three versions.